Leveraging Airline Travelers’ Habits for Your Ground Transportation Business
Facebook IQ released an infographic based on their data gathering of travel industry information, and it reveals a lot about the habits and tendencies of travelers. While the infographic covers airline travelers this information has insights for ground transportation providers as well. It’s no surprise that two thirds of travelers find their flights online—most of us probably go right to an airline’s website or an aggregator to book. Online booking is not as common in the cha